Bheemasena Rao (SV Rangarao) is a dignified and respectful man. His son (R. Nageswara Rao) works in Military services. His daughter is Rukmini (Jamuna). His close friend and relative Salahala Rao (Ramana Reddy) is trying to arrange marriage to his daughter. Krishna Rao (Akkineni) is his relative of Salahala Rao. He was sent to meet Bheemasena Rao with recommendation letter. During the meantime he attracts Rukmini with his good manners. Bheemasena Rao arranged marriage between Krishna Rao and Rukmini and a political leader takes Marriage Vows (Pellinati Pramanalu) from them that they should not cheat each other.

Krishna Rao starts new family in the town. He finds a job in a company "Andalu and Alankaralu". During the next seven years, they had four children. Subsequently Krishna Rao started getting attracted to other women. He gets close to his new typist Radha Rani (Rajasulochana). He even goes to her house during the absence of his wife. After knowing about the affair, Rukmini and Salahala Rao plays a small drama and let Krishna Rao know about his mistake. Brother of Rukmini marries the pious Radha Rani.