Sirish (Allu Sirish) and Suvarna (Regina) are two selfish people work at Telugu Y channel as Programme Producer and Creative director. Due to Managing director (Rao Ramesh) of Telugu Y Sirish and Suvarnna get to know about each other and start to work on a new programme to increase the TRP of the channel with Kotha Janta. Later things start to get awry as Sirish makes Suvarnna fall into his trap. But realizing his selfish love, both separate with a point and start competing with each other to win the race in the office. Sirish fails to continue the success of Kotha Janta, Seeing his failure Suvarnna succeeds with her new programme Patha Janta. Realizing the loss Rao Ramesh comes to make them work together, things go out of his hand and Suvarnna attempts suicide. Will Sirish understand his selfish problem and will he marry Suvarnna? Watch the film to see how far they succeed.