Raja is a tribal guy from Araku valley who studies in Vizag. He is a bright student. His aim is to become a gold medallist and become a role model for other tribal kids. He falls in love with Usha (Gajala), daughter of a millionaire (Giri Babu). She loves the honesty of Raja. But due to some miscommunication, she is informed that Raja is a son of a businessman. Later on when it is revealed that Raja is a tribal guy, Usha's heart is broken because Raja has kept her in the dark about this truth. The rest of the story is about how Raja convinces Gajala and also reaches his goal of excelling in studies.